Two-time Oscar-Winning Ruth E. Carter Partners with PLC Detroit for Apparel Stu/deo Launch
- Phyllis Caddell
- 6 days ago
- 3 min read

In an outstanding event at PLC Detroit, the sole design-focused HBCU in the nation, thousands gathered to witness the unveiling of the Apparel Design STU/DEO by adidas, led by two-time Academy Award-winning costume designer Ruth E. Carter. This momentous occasion coincided with the sixth National Black Footwear Forum and marked a significant milestone for aspiring designers.
Carter, an alumna of Hampton University, has been a strong advocate for empowering emerging talent through her work. With over three decades in the industry and more than 70 credits in film, television, and theater, she is celebrated for her ability to infuse cultural narratives into her costumes. Notably, she made history as the first Black individual to win the Academy Award for Best Costume Design for her work on Black Panther, which also earned Marvel Studios its first Oscar. Her legacy was further solidified with Black Panther: Wakanda Forever, making her the first Black woman to receive multiple Academy Awards in any category.
Reflecting on her journey, Carter stated, “Design transcends fashion; it is a form of storytelling, culture, and legacy,” highlighting her dedication to inspire the next generation of creatives.

The STU/DEO represents an innovative space designed to foster creativity and professional development in the creative sector. It offers students hands-on experience with advanced equipment and materials, mentorship from industry leaders, and a curriculum that integrates apparel design with practical workshops. The studio encourages a creative environment where students can explore their personal narratives and cultural backgrounds, enhancing their design perspective.
Additionally, the space serves as a networking platform, connecting students with industry professionals through events like the National Black Footwear Forum, equipping them with the skills and connections necessary for success in the competitive creative industry.
PLC Detroit alumni Angel Buckens and Rodney Banks played crucial roles in the design of the space, contributing fresh perspectives and innovative ideas. Carter expressed her excitement upon seeing the completed studio for the first time, sharing the enthusiasm of the attendees. “We wanted to create a space that not only showcases our designs but also reflects the storytelling essence of Ruth’s work,” explained Buckens. Banks added, “This project goes beyond clothing design; it offers young designers an opportunity to explore how their personal histories shape their creations.”
Enhancing the STU/DEO, renowned fine arts painter Sydney G. James created a striking mural that embodies themes of resilience and cultural pride. Her work, celebrated globally, serves as a testament to the experiences of Black women. “Art is a manifestation of my identity and mission,” James remarked.
Carter expressed her gratitude for the opportunity to inspire the next generation: “When I was a young designer, I wished for spaces like the Apparel STU/DEO. Now, to see students at PLC Detroit bringing that dream to life is incredibly moving.”
The National Black Footwear Forum, often referred to as 'The Industry's Homecoming,' provided an ideal backdrop for this unveiling. It serves as a vibrant platform for innovation, featuring keynotes, panel discussions, and networking opportunities for footwear professionals and students alike. This year’s forum theme, “Owning Your Power and Defining the Future,” resonated deeply with Carter’s vision.
Dr. D’Wayne Edwards, president of PLC Detroit, expressed his enthusiasm for the collaboration: "This is the second time PLC has partnered with Ruth E. Carter, and it was a privilege to share this moment with over 1,000 attendees, alongside our talented students and dedicated faculty."
The unveiling was a celebration of design and creativity, embodying a commitment to community, legacy, and the future of the creative industry. It served as an inspiring event for both experienced designers and the emerging generation of talent.
“I am honored to mentor these brilliant young creatives as they begin to write their own stories, and I am excited to see how their visions will shape the future of design,” Carter concluded.
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